Zilliant Streamlines B2B Sales with Automated Pricing Tool
Utrecht, Wednesday, 6 November 2024.
Zilliant introduces Agreements Management, an automated customer-specific pricing solution within its CPQ platform. This innovation addresses critical needs in B2B sales, potentially impacting up to 80% of annual revenue in manufacturing and distribution sectors. The tool aims to expedite deal closures and optimize pricing strategies.
Transforming Sales Efficiency
Zilliant’s latest innovation, Agreements Management within the CPQ (Configure, Price, Quote) platform, represents a significant leap in sales efficiency for B2B companies. By automating customer-specific pricing and sales agreements, Zilliant addresses a long-standing challenge in sectors where precision in pricing directly influences profitability. This solution emerges as a vital tool for industries where negotiated pricing can account for a substantial portion of annual revenue, notably up to 80% in manufacturing and distribution[1].
The Mechanics of Automation
The Agreements Management solution is designed to streamline the traditionally manual and error-prone processes involved in price management. By leveraging AI-driven recommendations, it evaluates agreements at both the line-item and overall deal level, ensuring optimal pricing strategies are implemented. This functionality is integrated with enterprise resource planning (ERP) systems, such as SAP, enhancing the entire lifecycle of sales agreements from creation to renewal[2].
Leadership and Innovation
Based in Austin, Texas, Zilliant is spearheaded by leaders like Kylie Fuentes, Chief Product & Marketing Officer, and Stephan Liozu, Chief Value Officer, who emphasize the importance of innovating across the pricing lifecycle. Their focus on automation and efficiency is evident in the company’s commitment to overcoming the inefficiencies of manual pricing processes, which are often fraught with errors[3].
Strategic Benefits and Industry Impact
The strategic benefits of Zilliant’s solution are manifold. By automating the pricing process, companies can reduce instances of ‘gut-feel’ pricing, thus ensuring more accurate and reliable quotes. This not only protects profit margins but also enhances customer satisfaction by providing timely and precise pricing information. The system’s proactive monitoring capabilities allow for adjustments based on market conditions, preserving margins and optimizing revenue[4].
Conclusion: A New Era of Pricing Management
As the B2B landscape continues to evolve, Zilliant’s Agreements Management solution positions itself as a crucial tool for companies aiming to maintain competitive advantage. By automating complex pricing dynamics, Zilliant not only helps businesses close deals faster but also enables them to navigate the intricacies of B2B sales with greater confidence and precision. With its innovative approach, Zilliant is set to redefine how businesses manage their pricing strategies, ensuring sustained growth and profitability in an increasingly competitive market[5].