ROM InWest Partners in Enhanced GO!-NH Acceleration Program
Amsterdam, Wednesday, 10 September 2025.
The GO!-NH program in North Holland offers innovative companies enhanced support for market entry and growth, with ROM InWest playing a crucial partnership role.
Program Overview and Objectives
The GO!-NH program aims to propel innovative companies within North Holland by providing structured support for market entry and expansion. As of 2025, the program has been revamped to better cater to the evolving needs of start-ups, scale-ups, and established companies with new innovations. It is anchored in the province’s vibrant innovation ecosystem, which includes municipalities, knowledge institutions, financiers, and network organizations [1].
ROM InWest’s Strategic Role
ROM InWest, a regional development agency, is a significant partner in the GO!-NH program, contributing to its design, recruitment, and execution. The agency’s involvement aligns with its broader mission to foster economic growth and innovation in North Holland. According to Stef Mellema, a business developer at ROM InWest, the program acts as an extension of their venture development strategy, providing participating companies with access to essential resources and networks [1].
Program Structure and Methodology
The GO!-NH program is structured around three core lines: Market Readiness, Scaling Readiness, and an Alumni network. The program utilizes the StartupFramework©, a data-driven methodology developed by accelerators Gritd and Tekkoo, to offer workshops, coaching, and guidance. This comprehensive approach ensures that participants are well-prepared to tackle market challenges and seize growth opportunities [1].
Long-term Vision and Impact
One of the key objectives of the GO!-NH program is to strengthen the regional innovation ecosystem. By fostering collaboration among various stakeholders and ensuring continuous access to knowledge and financing, the program aims to support the long-term growth of participating companies. This strategy not only benefits start-ups and scale-ups but also established companies seeking to innovate, thereby enhancing the overall economic resilience of North Holland [1].