Dutch Greenhouse Innovations Propel Sustainable Agriculture
The Hague, Thursday, 6 March 2025.
Van der Hoeven Horticultural Projects leverages 70+ years of innovation to advance sustainable agriculture by integrating R&D with eco-friendly solutions, addressing global food security challenges.
Strategic Focus on R&D Excellence
Van der Hoeven’s distinctive approach emphasizes research and development over manufacturing, with the company strategically outsourcing production to focus on engineering innovation [1]. As explained by Sales Manager Daan Mansveld, their value proposition centers on Dutch intellectual property and engineering capabilities rather than physical production [1]. This strategy has positioned them uniquely in the market, as one of the few major Dutch greenhouse builders without dedicated manufacturing facilities [1].
Market Growth and Innovation Impact
The timing of this strategic positioning aligns with significant market opportunities, as the global greenhouse horticulture market, valued at $29.68 billion in 2023, is projected to reach $83.37 billion by 2033 [2]. This represents a compound annual growth rate of 10.95% [2]. The company’s ModulAIR semi-closed greenhouse technology exemplifies their innovation focus, with designs specifically adapted to diverse global climate conditions [1].
Practical Implementation and Global Reach
The company’s impact is already evident in real-world applications, as demonstrated by their recent project in the United Arab Emirates. At Armela Farms, Van der Hoeven has implemented a semi-automated vertical farm system, collaborating with Dutch suppliers including Hoogendoorn Growth Management and MJ-Tech Fogsystems [5]. This installation represents a practical demonstration of their commitment to advancing sustainable agriculture through technological innovation [5].
Future Sustainability Outlook
The greenhouse climate controller market, a crucial component of sustainable greenhouse operations, is expected to grow from $1.31 billion in 2023 to $2.98 billion by 2033 [6]. This growth trajectory aligns with Van der Hoeven’s focus on developing sustainable horticultural solutions that maximize production while minimizing environmental impact [1]. Their approach to localizing material sourcing and partnering with established suppliers demonstrates a practical commitment to both sustainability and operational efficiency [1].