ROM InWest Partners with Renewed GO!-NH Program to Boost Innovation
Haarlem, Wednesday, 17 September 2025.
The GO!-NH program in North Holland, partnered with ROM InWest, aims to bolster startups and established firms by enhancing market entry and growth, fostering regional innovation.
A Strategic Partnership for Economic Growth
The collaboration between ROM InWest and the GO!-NH program represents a strategic effort to fortify the innovation ecosystem in North Holland. By focusing on the recruitment, selection, and guidance of innovative companies, this partnership aims to enhance the regional economy’s resilience. The program, revamped with a sharper approach, integrates new execution partners to provide targeted support for startups and established firms, facilitating their market entry and growth [1][2].
GO!-NH Program Structure and Objectives
The GO!-NH program, initiated by the province of North Holland, is structured into three main lines: Market Readiness, Scaling Readiness, and Alumni. This design ensures comprehensive support throughout different stages of business development. The program employs the StartupFramework©, a data-driven methodology developed by Gritd and Tekkoo, to guide participants through workshops and coaching sessions. These efforts are anchored in the regional ecosystem, involving municipalities, knowledge institutions, financiers, and network organizations [1][2].
Expanding the Scope of Innovation
ROM InWest’s involvement underscores its commitment to not only supporting traditional startups and scale-ups but also small and medium-sized enterprises (SMEs) engaged in innovative projects. The program’s broader target group is pivotal for strengthening the North Holland innovation ecosystem, providing continuous access to knowledge, partners, and subsequent financing opportunities. This inclusive approach ensures that even established companies with new products or services can leverage the program to accelerate their growth [1][2].
Future Prospects and Regional Impact
As of 17 September 2025, the partnership between ROM InWest and the GO!-NH program continues to strive for long-term economic sustainability and innovation in North Holland. Participation in the program is free, based on registration and selection, ensuring accessibility to a diverse array of businesses. This initiative not only aims to drive economic growth but also to promote societal impact through sustainable and innovative business practices [1][2].