ROM Inwest Supports Supersola's Solar Innovations in the Netherlands
Netherlands, Monday, 16 December 2024.
Supersola, a Dutch startup, secures investment from ROM Inwest to advance solar technology and promote sustainable energy solutions, aiming for EU-wide expansion by 2027.
A Breakthrough in Accessible Solar Energy
Supersola, founded in 2017 [3], has developed an innovative approach to solar energy adoption with their self-installable solar panels that can be plugged into regular power sockets [3]. The company’s latest investment from ROM InWest comes at a crucial time, with their panels already being distributed through major retailers like Essent, Coolblue, and Praxis [1]. The technology offers immediate benefits to users, providing a 13% reduction in energy bills upon connection and making solar power accessible even to renters [1].
Ambitious European Expansion Plans
Under the leadership of CEO Julius Smith, Supersola has outlined an ambitious growth strategy. The company is currently expanding into the French market [1], with plans to achieve EU-wide availability by 2027, targeting markets including Spain, Italy, Germany, Austria, Switzerland, and Eastern Europe [1]. Smith emphasizes that this is a critical moment for scaling up operations, particularly in sales and marketing efforts [1].
ROM InWest’s Comprehensive Support
The partnership with ROM InWest extends beyond mere financial backing. The investment organization provides broad support in product development and market alignment [1], crucial elements for Supersola’s growth strategy. This comprehensive approach aligns with Supersola’s core belief that the energy transition can only succeed when it benefits society as a whole [1].
Innovation in the Dutch Green Tech Landscape
Supersola’s progress represents a significant development in the Netherlands’ green technology sector [2]. The investment announcement, made on December 15, 2024 [2], demonstrates the country’s commitment to fostering sustainable energy solutions. The company’s innovative approach focuses on making solar technology more accessible and efficient, contributing to the broader goal of reducing climate pollution, which reached 37.4 billion metric tons in 2024 [2].