ROM InWest Joins Forces with GO!-NH to Boost Regional Innovation
Haarlem, Tuesday, 2 December 2025.
The revamped GO!-NH program in North Holland, supported by ROM InWest, aims to enhance startup and business innovation through targeted support, aligning with sustainable growth goals.
A Strategic Partnership for Innovation
The GO!-NH program in North Holland, renowned for its focus on supporting startups and scale-ups, has welcomed ROM InWest as a strategic partner. This collaboration is integral to the program’s new approach, which includes a data-driven method known as the StartupFramework© developed by Gritd and Tekkoo. This framework is designed to support companies at various stages of their development, from market entry to scaling, by providing structured guidance and coaching tailored to their needs [1].
Commitment to Sustainable Growth
ROM InWest’s involvement underscores a commitment to sustainable economic growth in the region. The program’s updated structure includes three main lines: Market Readiness, Scaling Readiness, and Alumni. These components provide a comprehensive pathway for businesses, emphasizing the importance of consistent growth strategies supported by measurable metrics rather than intuition [1][2].
Broadening the Scope of Support
One of the key objectives of the partnership is to extend support beyond startups and scale-ups to include established small and medium-sized enterprises (SMEs) that are innovating within their sectors. By doing so, GO!-NH and ROM InWest aim to strengthen the regional ecosystem, fostering an environment where innovation can thrive across various business stages [1].
An Ecosystem of Collaboration
The program’s success is supported by a network of municipalities, knowledge institutions, financiers, and organizations such as Ontwikkelingsbedrijf NHN and PIM. This collaborative effort ensures that participating companies receive not only financial backing but also access to a wealth of knowledge and resources, thereby amplifying their potential for success [1][2].