Revamped GO!-NH Program Boosts Startup Growth in North Holland
Haarlem, Monday, 10 November 2025.
The GO!-NH acceleration program in North Holland has been revitalized, offering enhanced support for startups through strategic partnerships, including ROM InWest, to drive innovation and market entry.
Increased Support for Startups
The GO!-NH program, located in North Holland, has undergone significant changes to enhance its support for startups. By collaborating with new partners and adopting a refined approach, the program aims to provide tailored assistance for innovative businesses. ROM InWest, a key partner in this initiative, is instrumental in the program’s setup, recruitment, selection, and guidance processes. This partnership highlights ROM InWest’s dedication to nurturing the startup ecosystem in the region [1].
Strategic Partnerships and Implementations
The revamped GO!-NH program utilizes the StartupFramework© developed by Gritd and Tekkoo, two leading accelerators focused on startups, scale-ups, and corporate innovation. This data-driven method allows GO!-NH to offer structured guidance, workshops, and coaching across its three main tracks: Market Readiness, Scaling Readiness, and Alumni. The program’s strategic alignment with regional entities, including municipalities and network organizations such as Ontwikkelingsbedrijf NHN and PIM, ensures a comprehensive support system for participating startups [1][2].
Focus on Sustainable Innovation
GO!-NH places a strong emphasis on sustainable innovation, supporting startups and SMEs in sectors such as the circular economy, energy, food, and biobased materials. This focus aligns with ROM InWest’s commitment to advancing the energy transition and circular economy in North Holland. By offering hands-on coaching, masterclasses, and connections to investors, GO!-NH equips startups with the necessary tools to succeed in these critical sectors [2][3].
Broader Impact and Goals
Beyond fostering startup growth, GO!-NH aims to broaden its impact by assisting not only startups and scale-ups but also small and medium-sized enterprises (SMEs). This inclusive approach ensures that a wide range of innovative businesses can benefit from the program’s resources and expertise. Participation in GO!-NH is free of charge, though it requires registration and a selection process to ensure the most promising startups are chosen for support [1][3].